08
Apr
10

TO MY STUDENTS: THANK YOU FOR BEING MY TEACHER


By: Ibrahim Lahoud

As a university instructor in branding and marketing, I do enjoy an amazing reward, one that I don’t get anymore, one I did not get for over 30 years.

The reward of learning.

Yes, you heard right, “learning”. All along my 10 years of teaching, my own learning experience hasn’t been less rewarding that my students’. And why?

As a branding consultant, and when people ask me where I have studied or what degrees I have, I answer that I am a child of the street. What I meant is that the cumulative learning never happens at school or university. The latters provide you with a base, a springboard. The rest is up to you.

Learning never ends, and that includes me. I have to admit that my best learning experience happened through teaching.
It was the perfect research ground for by branding consultancy. It provided me (and still does) on the market, the audience, the trends and the psyche.

Every exchange brings something new. University students possess an amazing quality; the quality of rebellion. And God knows this is seldom so hard to find.

In branding, rebellion is a key asset. Brands that are not rebels, are not leaders. Brands that do not dust off the routine, will always be followers.

And that’s why, my friends, the university where I teach, is my best school to learn.

So, to my students: Thank you for being a great teacher.

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3 Responses to “TO MY STUDENTS: THANK YOU FOR BEING MY TEACHER”


  1. 1 moses emoghlian
    April 8, 2010 at 22:14

    all my acknowledgements

  2. 2 alia
    April 8, 2010 at 23:50

    You’re welcome 😛

  3. 3 Elsy
    September 23, 2010 at 16:09

    Better Late,Than Never..
    I found guidance, friendship, discipline and love, everything, in one person.Big Thank you!!


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Reason To Believe by Ibrahim N. Lahoud is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
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